ProActive

#UI/UX #Video #Poster Campaign #Behavioral Intervention

ProActive is a mobile app designed to help college students aged 18–24 overcome passive procrastination by promoting self-awareness, managing distractions, and fostering accountability. Through guided reflection, task tracking, and peer support features, the app transforms avoidance into action and builds sustainable productivity habits. By addressing the emotional and behavioral roots of procrastination, ProActive empowers users to reclaim their time, focus on meaningful goals, and improve their overall well-being.

Discover

01/ User Insights

02/ For In person

03/ Challenges

Pain Point 1: Recognition and Self-Awareness

Pain Point 2: Distraction

Pain Point 3: Accountability and Social Support

Concept

By integrating personalized task management, distraction tracking, and a social support network, the platform encourages self-awareness and turns procrastination into proactive action.